In June 2018, Victor Fiorillo encountered a sign at the Old Philadelphia Bar. It read that those not proud to be American should not enter. Interested, he went inside.

The interior presented an intensely patriotic setting. Soon after his arrival, a man loudly declared himself a former firefighter and a Mexican, before laughing it off as a joke. He then played Lee Greenwood’s “God Bless the USA.”

The song prompted a bar-wide singalong. This moment defined the establishment’s pronounced nationalistic atmosphere.

The bar is a neighborhood staple, offering affordable drinks and a traditional vibe. Management stated the sign’s purpose is to set clear expectations for the patriotic environment inside.

It also identifies as “hipster-free,” directly appealing to its regular local clientele over newer residents. This stance drew attention when the sign was shared online.

The photo, posted in a local Facebook group, prompted significant criticism. Many found the message exclusionary and potentially alienating to minorities or immigrants.

One commenter noted she would avoid the bar, concerned her Indian boyfriend would not feel welcome. Staff defended the sign, arguing it is about national pride, not exclusion. The sign remains, fueling ongoing debate about inclusion and neighborhood identity.